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Interview with Innovator, Ruqaiyah Johnson

 

Reading time: 5 minutes
 

I had the honor of interviewing innovator and published author Ruqaiyah Johnson, owner of Divine Feminine Body Essentials. In her inspiring story, she discussed with me how all of the ingredients of her handmade products are picked with the thought of the customer in mind to enhance the quality of their skin and how she is very particular about what essential oils, carriers, and base oils that she uses for her body butters, skincare, and fragrances. 

Nadine Muhammad: Please, would you tell our readers about yourself? 
  

Ruqaiyah Johnson: I am an innovator, published author of 8 children's stories that you can find on Amazon, and an entrepreneur. I have been inspired by so many before me. My mother being one of them. As a child, we didn't have much money, but that never stopped the creativity in our household. She would create games from our pots and pans. My brothers and I would do talent shows, and one of my favorite memories is when she found some free tickets to take my brothers and me to a magic show. The magician bumped into me while I was taking a sip of water at the water fountain and asked me if I wanted to be in his magic show. I was 8 years old and became a disappearing act that turned me into a bunny rabbit. Not to be biased but I had the best magical trick that night. She opened my mind to reading at a very early age, which allowed me to travel sitting still. 
 
Nadine Muhammad: Share with us the story behind the creation of your business, Divine Feminine Body Essentials: the inspiration for starting, history, mission, purpose.
 

Ruqaiyah Johnson: Well, I left my job back in July with absolutely no plan. Yep, that's me, Ms. Faithful to God, knowing that I wouldn't fail. Time in the hourglass was loading, so I pulled inspirations from what came naturally to me: creativity. I was once vegan back in 2014 for about 11 months. I learned during that time to make handmade plant-based products for my hair and skin. So, I decided to reinstate those ideas into a business. The purpose was to create organic plant based products so that they're less damaging for the skin. I will hope that my small business will become a well-known household name for everyone around the world to enjoy. 
 

 
Photo credit: Ruqaiyah Johnson

Photo credit: Ruqaiyah Johnson
 

Nadine Muhammad: Tell us about the products and services that you offer to your customers. 
 

Ruqaiyah Johnson: All of my products are handmade. All the ingredients are picked with the thought of the customer in mind to enhance the quality of their skin. I am very particular about what essential oils, carriers, and base oils I use for body butters, skincare, and fragrances. 
 

Photo credit: Ruqaiyah Johnson
 

 Photo credit: Ruqaiyah Johnson

Nadine Muhammad: How can we order your products online and share with us the value that customers will obtain from using your products?
 

Ruqaiyah Johnson: I will hope that it enhances the quality of their skin. It's created in mind to add vitamins, elasticity, and a beautiful fragrance. I also would like to add that I make each product with a great deal of passion, love, and dedication. I really enjoy what I do, and each product will exemplify just that. To order my handmade products, visit my online store at https://www.divinefemininescentedoils.com/
 

Tip 1: Start your small business today by designing an online store. To get started designing your business website for $1 for the first month, use the following link: https://shopify.pxf.io/Vm52oR

Tip 2: Learn about marketing your small business with this book, 1-Page Marketing Plan. Here is the link to get a copy: https://nationsproducts.com/collections/business-books/products/1-page-marketing-plan

Tip 3: Learn the benefits of advertising on social media platforms with my free eBook, The Benefits of Advertising on Social Media Platforms. Use the following link to download your free copy: https://nationsproducts.com/collections/ebooks/products/the-benefits-of-advertising-on-social-media-platforms

Nadine Muhammad has a Master of Science in Economic Development and Entrepreneurship. She is the owner of an online bookstore, Nation's Products, and NLM Economic Development Services. For a consultation with business plan writing or developing an economic development strategic plan for your community, send an email to nlmeconomicdevelopmentservices@gmail.com 

 

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